350cc phase home gross sales on the backfoot in January 2022 at 27 % decline

350cc bike phase has an attract that’s laborious to overlook. For starters, gross sales are dominated by Royal Enfield.  After which there’s Honda CB 350. For lengthy even this minuscule sense of competitors was unseen. However Royal Enfield has been good in regards to the phase regardless of there being no actual competitors on the face of it.

And whereas Honda has solely entered the 350cc marketspace right here lately, Royal Enfield has continued to be vigilant. With all the 350cc phase standing tall on RE’s shoulders, the auto producer continues to fortify its phase presence by way of a reinvigorated and expanded 350cc product lineup.

Nonetheless, regardless of a gentle introduction of latest 350cc bikes, the phase is on the backfoot. Gross sales has contracted in latest months, and that is evident by way of continuous low gross sales studies. In January 2022, phase dimension within the home market fell under 50k models. Gross sales are right down to 48,452 models, down from 66,489 models YoY. Gross sales decline is reported at 27 %. Quantity loss stood at 18k models

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350cc Motorbike Gross sales Jan 2022 – RE Basic Leads

Basic 350 gross sales fell to 26,775 models, down from about 41k models. Quantity loss stood at 14k models with gross sales decline at over a 3rd. Meteor 350 gross sales had been reported at slightly below 8.5k models, up from about 5k models. Quantity development stood at 3,387 models at gross sales development of simply over two-third.
Royal Enfield Bullet 350 gross sales fell by somewhat over a 3rd at 36.44 %. Gross sales are right down to 7,354 models, down from 11,570 models. Quantity loss stood at 4,216 models. Honda CB 350 gross sales are reported at 3,212 models, down from 3,543 models. Quantity loss stood at 331 models at 9.34 % gross sales decline.

Royal Enfield Electra 350 gross sales lower than halved at 2,651 models. Gross sales fell from 5,431 models. Quantity loss stood at 2,780 models following a quantity decline of 51.19 %. MoM gross sales decline is reported at slightly below 19 %. Gross sales fell from slightly below 60k models.

Basic 350 gross sales fell by 8k models, down from 34,723 models at 22.89 % decline. Meteor 350 gross sales fell from about 11k models. Quantity loss stood at 2.5k models at 23 % decline. Bullet 350 gross sales declined to underneath 10 %, down from about 8k models.  MoM CB 350 gross sales grew from 1,364 models at quantity acquire of 1,848 models. Electra 350 gross sales fell from 4.5k models at 41.36 % gross sales decline.

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350cc phase bike exports Jan 2022

YoY Meteor 350 exports are up at 2,304 models, up from 184 models. Quantity acquire stood at simply over 2.1k models. Basic 350 exports are at 2,042 models, up from 1.1k models. CB 350 exports stood at 1,440 models, up from 270 models. MoM development for Meteor 350 and Basic 350 had been roughly flat at 1.23 %, and three %.

CB 350 MoM gross sales grew by slightly below 100%, up from 738 models. With competitors within the 350cc phase being an in-house affair for Royal Enfield, it may be hoped that phase gross sales improves because the market bounces again.